UNDERSTANDING "GSM" IN CLOTHING INDUSTRY
In India, when I go to a local shop to buy T-shirts , joggers , sweatshirts , and hoodies , the sellers usually focus on the design and quality of the material during our conversation, but they rarely mention the term "GSM." However, with the rise of online shops, I've noticed the terms 180 GSM, 260 GSM, and 320 GSM being frequently mentioned in the product features. Today, let's delve into what "GSM" is all about. 1. What does "GSM" actually mean? Have you ever been to a photocopy or Xerox shop in India? If you are observant, you might have noticed numbers like 75 GSM, 100 GSM, etc. written on the edge of Xerox papers in red, green, or black colours, depending on the paper brand. You might have also heard the seller mentioning these numbers while negotiating the price for a ream of 500 pages for your printing needs. The cost of the paper increases with a higher GSM. Similarly, in the clothing industry, " GSM " stands for " grams...